In conversation with Tarun Anand of the Universal Business School about the new avatar of the post-COVID MBA

From changing student expectations of what constitutes a desirable learning experience to the rising popularity of micro-credentials and a readily available menu of online qualifications- the post-COVID MBA looks quite different. As a result, the business of business schools is changing. Schools are evolving into more comprehensive organizations. They are delivering more programs online, moving into new geographical regions, and expanding into more speciality areas. But many schools are finding they can’t do all of these activities alone.As a result, more institutions are “unbundling” their operations and sharing control of their programs with other institutions. Such unbundling can involve any number of models. Here’s what Tarun Anand of the Universal Business School, who has been a pioneer in high-quality management education in India has to say about the change. 1. The MBA continues to be in demand. What changes will we see in this decade to the structure of an MBA? 2. How important is it to do a management course as an undergraduate degree? 3. What is the difference in the value addition between a UG management degree and a PG management degree? 4. Leo Tolstoy wrote in Anna Karenina: “All happy families resemble each other, but each unhappy family is unhappy for its own reasons.” How does this apply to modern organizations? 5. You have recently launched India's first case study centre. Tell us about how you will contribute to the collective knowledge of this country? 6. How are you preparing your students for a post-pandemic world? Thanks to our deep engagement with top CEOs, in spite of the economy taking a dive, Universal Business School attracted a record 310 companies to participate in campus recruitment for final placement and the summer internship process. Our Corporate Relations team pivoted to focus on new fast-growing companies and attracted 37 new recruiters for the final placement for all three of its management programs- the PGDM batch (2018-20), the PGDM with Global Management Program batch (2018-20) and the 1 year Global MBA batch(2019-20).

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